Are Alpha and Theta brain waves increased? In the Alpha state you are calm and relaxed, yet alert and clear-headed. This is the best state for listening to most subliminals. In the Theta state you are even more receptive, but not alert enough to go about your usual activities, so it is used only for audios promoting deep rest, sleep, or meditation. You are more receptive when you are relaxed and open. Many subliminal MP3s brands do not address this goal, which helps to explain why some don't work. An introduction that increases your Alpha and Theta brain waves promotes receptivity. Without this the affirmations may have little effect.
Second step is to read books, audios, DVDs, Seminars by rich people. Some good books are Think and Grow Rich, Rich Dad Poor Dad, Science of Getting Rich. Once we understand how money works we can figure out how to get more of it.
Wouldn't we all like to know and understand the meaning of our dreams or our subliminal sleep learning? Most of the time we wake up from our sleep with a terrible feeling of fear or joy but audio subliminals we are unable to relate that to the events we had been experiencing while sleeping.
To get the qualities of a good leader that you have been wanting, you can use 2 methods of self-hypnosis. You can either use the D-I-Y self-hypnosis method or alternatively, you can use self-hypnosis subliminal CDs.
Learn something new, a skill, an attitude, a technique, a story, a song, a dance, etc. Always ask related question about what you learned. Have short breaks after class.
You can utilize these CDs or subliminal songs when you are meditating or visualizing. These are also times when you are very comfortable and your subconscious mind is very easy to tap.
Plenty of those who sell these materials allow you to download some samples. You can use them to assess if they are right kinds of messages to your needs.